Special offer - French customers with a green thumb!

Since 1960 the French mail order company JACQUES BRIANT offers a wide range of plants and garden accessories through catalogs. The customers of this traditional company are mostly over 50 years and have a high  purchasing power and education level. An ideal target group that responds extraordinary well to all mail order offers!

New customers are acquired via mailings, advertisements as well as media and parcel inserts. In addition to postal addresses, telephone numbers, email addresses with double opt-in and around 500,000 parcel inserts per year are available for rental.

This target group attaches a major emphasis on a well-kept home and an active design of their leisure – test it now!
Place an order before 18th Mai 2012 and you’ll profit from a 10% discount on the addresses and an extra discount of 15% on all parcel inserts in the months May, June, November and December. Order now – it is worth it!

Interested? 
Just have a look at the data card!

There you will find all details about the potential and prices for the addresses and parcel inserts.

For further information just call +49 (0)711 67 41 16 12 or send an email to Antonella Molesini: amolesini@directsuccess.de

We are looking forward to hearing from you!

 

DDV label 2012 for Direct Success!

Direct Success received again the listbroking quality label for compliance with all quality and performance standards from the German Dialogue Marketing Association (DDV).

This label assures our customers and partners the careful adherence to long-range performance standards in the areas of data protection, data security and quality, extending the legal requirements. 

More information is available here

Focus on your international business?

Would you like to focus on your international business this year? If so, we have some interesting news for you today when it comes to increasing your profit with customer acquisition...

Which Channel will be most suitable?

You will not find a decent amount of postal and email addresses in good quality everywhere. Nevertheless, if you would like to succeed with your new customer acquisition, we will always provide you with the best multichannel offers for every country...

Due to a lack of address potentials in countries like the Czech Republic, Slovakia, Poland and Italy, personalized mailings or emailings will not be the ideal solution. A perfect and cost-effective alternative for new customer acquisition could be inserts and ads in magazines and special interest titles. We are very looking forward to supporting you with the best choice of titles, price negotiations and the complete booking – both throughout Europe and the whole world

In which market would you like to expand next?

If you are still undetermined whether you want to start in Sweden, France or Poland and if you do not want to place an order for a detailed market study, we have the perfect solution for you now...

The Direct Success country workshop provides you with all essential information and facts in the countries of your choice: 

* Facts & Figures about the mail order industry and ecommerce 
* A short overview on market potentials and competitors 
* An overview about the best media to use for new customer acquisition
* Specific recommendations concerning all further steps

Thus, you can judge the chances and risks in every market within a short period of time and at very assessable costs in order to make the right decision for your international expansion

Interested?

If so, please simply send us an email to shornikel@directsuccess.de or directly call us on +49 (0)711 67 41 16-0. We are looking forward to hearing from you!

Kind regards,

Susanne Hornikel

Back on the German market and exclusively at Direct Success!

We are very pleased to present our latest exclusive address list to you!

The market leader for "Fashion for your comfort" offers a big choice of high quality models and current textile innovations to price and quality sensitive female customers who are 55+ years old.

These mail order interested female customers were generated in Germany from 2004 to 2011 through mailings, ads and inserts. Beside the bargain special offers, Damart used to offer a broad sale promotion range in order to acquire new customers and to retain them. Presents, benefits, discounts and sweepstakes were the essential parts of the mailings.

Damart customers are extremely interested in shopping via mail order. Therefore, the usage of these addresses can be recommended to mail order companies from several sectors! Please find all further information about disposable quantities, selections and prices on the datacard.

If you have any queries or if you would like to place an order, please call 0711 / 67 41 16 12 or send an email to amolesini@directsuccess.de!

P.S.: Special quantities are also available for direct competitors.

It's the season for New Year's resolutions...

If you're one of those people who make a lot of New Year's resolutions every year, you'll be excited by the following topics we have in store for you:

BRANDS IN A DIGITAL WORLD

How important are brands in a digital world?  Will the trend of collecting bargains continue, or are we expecting a return to traditional values like quality and security in the next couple of months? Read more about it here.

EXPAND YOUR INTERNATIONAL ACTIVITIES!

If you want to expand internationally in 2012, it's important to plan all your steps immediately. Detailed market studies, a precise analysis of your competitors or an explicit concept on market entry possibilities are the perfect pillars for your international success!

FRANCE'S NEW LAW REGARDING SALES PROMOTION

When it comes to planning your next countries, it's worth noting that France has changed its law regarding sales promotion: As a result, you'll now be able to require a purchase for participation in lotteries or sweepstakes.  And there's also some news about telemarketing …

EXPIRATION OF THE TRANSITION PERIOD FOR DATA PROTECTION IN GERMANY

In Germany as well, there will be new challenges: the transition period for data protection will expire on September 1, 2012.  From this date on, it will be mandatory for all consumer names and address records - regardless of their date of origin - to either indicate the responsible party or to have an opt-in of the addressee.

As you can see, the year definitely won't be boring.  
We look forward to actively supporting you by implementing your “resolutions“ and projects in 2012.

Interested
If so, just call +49 (0) 711 67 41 16 0 or send an email to shornikel@directsuccess.de.

Now exclusively at Direct Success: Giordano Vini – Germany, Austria and Switzerland

Since its foundation at the beginning of the 20th century, the Italian mail order company Giordano Vini has been representing selected wines and delicacies coming directly from the producer.  More than 3.5 million customers worldwide have been loyal to this brand for years.  In 1991, Giordano launched the business on the German market followed by Switzerland in 1993 and Austria in 2005.

The overwhelming product range of Giordano is regularly promoted by mailings and catalogues.  New customers are generated via mailings, media and parcel inserts as well as through the webshop.

Giordano’s target group consists at approximately 60% of men with an average age of 55 years.  Their purchasing power and education level is medium to high.  The customers of Giordano react open-minded and positively to all kinds of attractive offers out of the mail order industry.  Moreover, they appreciate the beautiful things in life and are always ready to order spontaneously.  Thus, it is the ideal target group for your upcoming new customer acquisition – via mailing or via parcel inserts!

Are you interested?
Simply take a look at the data card
There you will find all further information about the potentials and prices for postal addresses and parcel inserts in Germany, Austria and Switzerland.

Directly call:  +49 711 67 41 16 10 or send an email to Marcel Neumann: mneumann@directsuccess.de

We are looking forward to hearing from you soon!